“Rock star.”

“When I see her name in my inbox, I click Open.”

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Rebellious PR & Consulting was started in early 2016 by industry vet Evie Smith. After almost a decade working for agencies on the west coast, she decided the tech/startup PR and agency culture was broken and outdated. Flipping the metaphorical table on her way out, Evie felt confident she could do it better. Enter Rebellious PR & Consulting.

Rebellious’ main goal is to produce the best work possible by careful client selection and management. Rebellious doesn’t say yes to everyone and that’s by design. We’re looking for fellow collaborators, freethinkers, and well… rebels. Everything from agency structure to account management has been dissected and turned on its head to create a PR agency that actually works.

Listen to our new podcast, the Rebellious PR Podcast, and find out why #traditionalPRsucks: http://bit.ly/2tU4R94

Our Team


Evie Smith – Founder / Lead Publicist

Evie comes to the table with 10+ years of PR experience. With roots in Silicon Valley, Evie has worked with companies and startups of every size – from Fortune 500 companies to edgy startups. There is nothing she can’t work her magic on.

With a killer work ethic, a small case of imposter syndrome, and her trusted gut instinct, she leads the growing Rebellious team.

Evie’s favorite kind of clients to work on are brands in the consumer lifestyle space and various kinds of geek stuff.


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Kip Reinsmith – Creative Director / Account Manager

Kip Reinsmith is a jack-knife of all trades, having worked in various aspects of media and media relations for the past 10 years. After graduating from NYU’s film & TV department, he headed west where he worked as a video editor for ad agencies like Goodby, Stern & Partners in SF, then to LA where he worked as an Associate Producer for Dreamworks Animation & Youtube and as a Post Producer and Post Production Supervisor for Vice. He directed his first music video in 2016 which was featured on NPR’s First Watch.

Brands he’s worked with include Google, Dockers, Doritos, Live Nation, Lowe’s, Amazon, Nickelodeon, UCF, and Lenovo.

His latest passion is producing audio for podcasts & radio. So far he’s produced an audio mini-series executive produced by podcast legend Marc Maron for Stitcher, and his other podcast work has been featured on several NPR stations, including WNYC.
Kip is eager to bring all of these skills to the table at Rebellious PR. He hopes you’ll consider working together and is excited to direct, produce or edit your next masterpiece.


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“ROCK STAR… just to put it simply. Evie’s ability to dive into a project – or even an industry – and understand the intricacies of the strategy while building a communication plan and handling zillions of moving or shifting pieces keeps her standing out as an achiever. We have had several different types of interactions, from press tours to small events to massive messes like SXSW, and she navigates flawlessly. One of my favorite times was watching her glide through a movie launch event at SXSW, grabbing influencers as she went and leaving with a fully developed plan on who and how to access afterwards.  Full recommendation!”Alec Marshall,  Managing Partner & Creative Director at Silicon Drive

“Evie is one of my favorite PR people. She knows her stuff and gets things done. She doesn’t bother you with pitches that aren’t relevant to your beat, and has a knack for setting up perfect matches.” — Janko Roettgers, Senior Silicon Valley Correspondent at Variety

“I’ve been working with Evie off and on for several years now. She consistently sends me good pitches that are smart, clear, and don’t waste time. When I see her name in my inbox, I click Open.”Brent Rose, Writer for Wired, Gizmodo, Outside Magazine, Men’s Journal, and more

“Evie managed the PR efforts for Poynt when we were in the initial growth-phase. Her amazing personality, understanding of our product, the mobile apps landscape and connections to media and influencers made her an indispensable member of our team. She was a true partner, moving well beyond the realm of service provider. I recommend her without hesitation and look forward to the day we work together again!” — Margaret Glover-Campbell, Director of Programs at MindFuel.ca

*These recommendations and more can be found on my LinkedIn page

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Reach out to Rebellious today:




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